About Us

About Us

Based in the South West of England, Always in Colour is an independent men’s fashion retailer dedicated to curating a high-end collection of premium menswear and heritage workwear profiles.

Inspired by contemporary culture and outlived communities, we opened our flagship store in Exeter in the summer of 2017, a spot that now houses a refined retail space to showcase our carefully curated collections of apparel and accessories that we are proud to offer. Soon afterwards we launched our website as a place for like minded visionaries and creative individuals to shop modernist brands such as A.P.C., Norse Projects, Universal Works and Stepney Workers Club from the comfort of wherever they may be.

Our ethos is one sculpted around ecology, construction, fit and quality, whilst our passion for both simplified styling and urbanised utilitarian aesthetic is something that gives our mission a motive. We believe all garments have a journey and are all items manufactured from craft and built to serve the fundamentals of form-functioning purpose.

Always in Colour is not our only creative feat, we are also the same team behind twenty-five year strong skate and streetwear supplier Flatspot. Just like our partner company, we thrive in the opportunity of handpicking unique designs, whilst our admiration for authenticity and organic identity helps us provide the brand’s behind each product with a platform to tell their own story.

Thank you for visiting Always in Colour.